How often have we heard the expression – Just Google it! Google has become a household name, a giant source of information from the smallest detail, fact, or figure. Your business cannot afford not to leverage off it.
You must naturally be visible on Google, and one powerful way to do that is by creating a Google My Business Account. Your free Google business listing (known as your Business Profile) can do more useful that you initially think. When correctly used, it displays your outstanding offerings and potential clients can easily discover, learn about, and contact your business.
Irrespective if you are aiming to get more clients through your actual or virtual door through web traffic, Google can proves to be the ultimate search referrer. A Google Business Profile helps ensure that people find your business when looking for products and services like yours mostly in their local area.
Why specifically create a Google My Business account?
Most importantly, your Google Business Profile makes you visible to clients. Is that not the most important aspect of running a successful business? Clients must be able to find you, know what you are offering and where to find or contact you, all in one place, with one easy search. That must surely be enough to persuade you to create and maintain your Google Business Account.
So yes, it is established now that having a Google Business Account is imperative, but having an account is not enough. You must maintain it! Your information must always remain relevant, up to date, and user friendly. It creates a way of monitoring reviews customers are posting, and managing your reputation.
Remember to stay ahead or at least with your competitors. If your Google Business Account reflects poorly, it can be compared to an unstocked or untidy storefront. Your business depends on the next click, so draw your clients in and keep them there.
Your Google My Business listing will enable clients to easily visit your business. A Google Business Profile also improves your local Search Engine Optimisation (SEO). Don’t forget to make use of all the available tools Google has to offer, including Google Maps.
Apart from getting ‘feet in the door’, Google My Business enables you to manages and update your online business information instantaneously and build trust through monitoring and responding to reviews. Stuck on how to make the most of your online visibility using Google My Business? Contact us to assist at our affordable hourly fee.
Remember to ask us about integrating your GMB rating directly on your website!